SCROLL
project
案例分享
Client
美科medicare｜全新型態 精緻護膚
Design Scope
品牌識別系統設計、品牌識別應用設計、包裝設計
PROJECT OVERVIEW
-
護膚不該是盲目試錯的冒險，而是一場有數據支持的管理旅程。
美科medicare 不僅僅是一個提供護膚服務的地方，它是一個讓科學與美感完美交織的空間。透過精準的定位與專業的視覺包裝，我們成功讓市場看見：護膚，本該是一場優雅且充滿數據支撐的科學旅程。
Skincare should never be a blind trial-and-error adventure, but a management journey guided by data and precision.
medicare is more than just a place that offers skincare services — it is a space where science and aesthetics seamlessly converge. Through precise brand positioning and a refined visual identity, we successfully redefined how the market perceives skincare: not as uncertainty, but as an elegant, data-driven scientific journey.
DESIGN CONCEPT
-
水滴﹐作為保濕與純淨的起點﹐轉化為理性結構中的核心語彙。垂直與圓弧的交錯﹐形成科技與感性的張力平衡。透過厚實筆畫建立信任基礎﹐並以細膩轉折收束細節﹐讓每一處都回應品牌對精準與品質的堅持。
The water droplet, as the origin of hydration and purity, is transformed into a core visual language within a rational structural system. The interplay of vertical lines and soft curves creates a balanced tension between technology and sensibility. Bold strokes establish a strong foundation of trust, while refined details and subtle transitions reflect the brand’s unwavering commitment to precision and quality in every touchpoint.
-
護膚不該是盲目試錯的冒險，而是一場有數據支持的管理旅程。
美科medicare 不僅僅是一個提供護膚服務的地方，它是一個讓科學與美感完美交織的空間。透過精準的定位與專業的視覺包裝，我們成功讓市場看見：護膚，本該是一場優雅且充滿數據支撐的科學旅程。
Skincare should never be a blind trial-and-error adventure, but a management journey guided by data and precision.
medicare is more than just a place that offers skincare services — it is a space where science and aesthetics seamlessly converge. Through precise brand positioning and a refined visual identity, we successfully redefined how the market perceives skincare: not as uncertainty, but as an elegant, data-driven scientific journey.
DESIGN CONCEPT
-
水滴﹐作為保濕與純淨的起點﹐轉化為理性結構中的核心語彙。垂直與圓弧的交錯﹐形成科技與感性的張力平衡。透過厚實筆畫建立信任基礎﹐並以細膩轉折收束細節﹐讓每一處都回應品牌對精準與品質的堅持。
The water droplet, as the origin of hydration and purity, is transformed into a core visual language within a rational structural system. The interplay of vertical lines and soft curves creates a balanced tension between technology and sensibility. Bold strokes establish a strong foundation of trust, while refined details and subtle transitions reflect the brand’s unwavering commitment to precision and quality in every touchpoint.
