project

案例分享

Client

Dinomunch Pasta|大口吃掉煩惱,咀嚼小小確幸

Design Scope

品牌識別系統設計、品牌識別應用設計、門市形象設計

PROJECT OVERVIEW
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Dinomunch Pasta 是一間座落於台中潭子區由老宅改建的義式餐廳。
在周邊少有義式餐廳的住宅區中,品牌需要從零建立識別——從策略定位到視覺落地,完整建構一套有溫度的品牌語言。
我們以「島嶼風土融合義式料理」為核心,打造一個讓在地家庭願意回來、讓路過的人想走進來的溫暖據點。

Dinomunch Pasta is an Italian restaurant in Tanzih, Taichung, set in a renovated old house.
In an area with few Italian dining options, the brand was built from the ground up — from strategy to visual identity — creating a warm, cohesive presence.
Centered on “island terroir meets Italian cuisine,” it’s a welcoming spot for locals to return to and for passersby to step into.

DESIGN CONCEPT
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標誌傳達對美食的純粹熱愛如活了億年的恐龍般持續。
描繪品嚐義大利麵時瞇起眼睛的神態,捕捉了享受美味料理當下的幸福感,呼應品牌溫柔細膩的個性。手繪線條展現詩意氣質,搭配手寫文字,呈現溫和而富同理心的品牌調性,邀請消費者一同細細品味每道創意料理的獨特風味。

The logo expresses an enduring love for food, like a dinosaur that has lived for millions of years.
It captures the expression of gently closed eyes while savoring pasta, reflecting the joy of enjoying a delicious meal and echoing the brand’s soft, delicate character.
Hand-drawn lines express a poetic quality, paired with handwritten typography to present a warm and empathetic tone—inviting guests to slow down and savor the unique flavors of each creative dish.
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