project

案例分享

Client

大光長榮集團 PALMARY

Design Scope
品牌梳理與市場分析、品牌建構、品牌定位、品牌設計、品牌策略、品牌體驗、CIS企業識別、品牌應用系統設計、企業識別、CIS設計


Project Overview
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大光長榮機械股份有限公司,1998年成立於台灣台中。目前在台中市大里工業區有兩大廠區生產基地,佔地超過16000平方米。我們製造各種高精度無心磨床、外圓磨床、內圓磨床及立式磨床。作為世界領先的磨床技術開發者,為客戶訂制高精度,並合乎成本的客製化磨床與解決方案。願景是堅持永續發展的經營策略,為發展成為世界品質一流磨床的製造廠而持續努力!

PALMARY Machinery Co., Ltd. was founded in Taichung, Taiwan since 1998. Two production bases with 20,000 square meters space, we produce kinds of centerless grinders, cylindrical grinders, internal grinders, vertical grinders & surface grinders. As a leading manufacturer of grinders in the world, we customize cutting edge grinders for our clients worldwide at reasonable cost. Insist on sustainable development of management strategy is our vision. We will keep moving to achieve the target being the world top-grade grinding machine manufacturer.


Logo Concept  
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大光長榮集團以精實的品質、超越期待的服務,轉動生活與機械共創價值為集團創立的出發點,也是2022年集團標誌設計的主軸。透過機械輪軸的轉動概念作為整體視覺構想,象徵企業與社會間不同輪軸的轉動,攜手完成雄大的目標。加深外界對磨床產業之於生活、社會的理解與共同對美好生活的體現。並實現共同協力共創繁榮美好的企業象徵。

The composition of the PALMARY identity is composed by four wheels and axles, symbol and sub-slogan. As a leading manufacturer of grinders in the world, we customize cutting edge grinders for our clients worldwide at reasonable cost. Insist on sustainable development of management strategy is our vision. We will keep moving to achieve the target being the world top-grade grinding machine manufacturer.
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